Crown Beverages Limited (CBL) has extended crucial support to the ongoing 2026 Victoria Series, providing dynamic operational backing and athlete refreshment ahead of the tournament’s final stretch.

The beverage company delivered dedicated apparel, comprising 50 hats and 50 caps, to support event officials and team logistics.

In addition to the branded apparel, Crown Beverages dispatched 40 cartons of Sting energy drink to the Entebbe venue to keep players, officials, and support staff energized throughout the high-octane competition.

The consignment of 50 hats and 50 caps generously provided by Crown Beverages Limited, neatly packaged and ready for distribution to officials and team logistics ahead of the 2026 Victoria Series finals in Entebbe.

Cricket Uganda Operations Manager, Joshua Mwanja, officially received the kit on behalf of the organization.

As a gesture of appreciation, Mwanja presented replica Cricket Uganda jerseys to Rogers Anguzu Collinge, Commercial Manager at Crown Beverages Limited, and Pearl Elisabeth Kitimbo, Brand & Communications Manager.

Cricket Uganda Operations Manager Joshua Mwanja (R) poses with Rogers Anguzu Collinge (L), Commercial Manager at Crown Beverages Limited, wearing the newly presented replica Cricket Uganda jersey during the support handover for the 2026 Victoria Series.

Expressing sincere gratitude to the team behind the brands of Pepsi, Mirinda, Everest, 7UP, Mountain Dew, Nirvana Water, and Sting, Mwanja highlighted the vital role of corporate partnerships in driving local tournament standards.

“We are deeply grateful to Crown Beverages for coming on board to power the 2026 Victoria Series,” said Mwanja. “Receiving this apparel and 40 cartons of Sting in Entebbe gives our teams and operational crews the boost needed to execute a world-class tournament.”

Adding to the appreciation, Denis Musali, Honorary Secretary at Cricket Uganda, emphasized the impact of brand alignment on the visibility of women’s sports.

“Partnering with household brands under the Crown Beverages umbrella brings incredible visibility and prestige to the Victoria Series,” noted Musali.

“Their timely support ensures that our participants feel fully backed as we showcase top-tier competitive cricket. On behalf of Cricket Uganda, we thank Crown Beverages for standing with us and contributing significantly to the success of this edition.”

The 2026 Victoria Series reaches its climax this Saturday at Entebbe, featuring the third-place playoff in the morning followed by the grand final in the afternoon to crown the ultimate champion.